- Promoting a sports betting website in 2024: what are some proven strategies?
- Importance of secure payment methods in iGaming
- 1. Blockchain and cryptocurrency payments
- 2. Fiat to crypto — quickly and painlessly
- 3. E-Wallets — simplifies payments, saves time
- 4. Credit and debit cards are still relevant
- 5. Bank transfers are changing the financial landscape
- 6. Open banking solution
- 7. Anonymous gambling. Prepaid cards and vouchers
- 8.Mobile payments — more convenient than ever before
Promoting a sports betting website in 2024: what are some proven strategies?
bettors and businesses are looking for reliable and secure payment methods.Let’s take an in-depth look at
the best payment options in casino and Sportsbooks 2025. We will also find out what’s shaping the future of
secure transactions.
Importance of secure payment methods in iGaming
characteristics that attract different audiences. You can choose from several options, but even just one
reliable method will be enough for comfortable gaming and betting.The instant payment system continues to
gain popularity today, it allows deposits to be instantly displayed, making withdrawals in a matter of
minutes. A sportsbook or online casino will surely overtake the competition if it offers:
- Real-time transactions.Payment systems such as Visa Direct and Mastercard Send are
characterized by mega-fast transaction processing, allowing the casino to respond instantly to
customer requests. - Integration with digital wallets. Platforms such as PayPal, Skrill and Neteller continue
to improve their technology, offering increasingly efficient and secure instant payment
solutions. - Cryptocurrency. In 2025, cryptocurrency solutions are becoming an integral part of
casinos and sportsbooks due to their high transaction speeds and reliability, significantly
improving the user experience. In addition, the increased popularity of decentralized finance
and blockchain technology allows you to enjoy anonymity and the security of your bets.
1. Blockchain and cryptocurrency payments
Cryptocurrencies are steadily gaining ground at the forefront of the iGaming
industry. With increased privacy, low fees and instant transactions, the digital currencies Bitcoin,
Ethereum and Litecoin are becoming increasingly popular among online casino operators.
Why use cryptocurrencies?
- Anonymity and a high level of privacy.
- Safety, security and transparency of all transactions.
- Low fees compared to credit cards or bank transfers.
- Fast payouts to improve user experience.
Cryptocurrency is no longer a niche proposition in the world of online
casinos and Sportsbooks. Bitcoin (BTC), Ethereum (ETH), Litecoin (LTC), Ripple (XRP), Tether
(USDT), and other altcoins are likely to dominate the market by 2025.
Today, cryptocasinos reach a whopping $250 billion,with an annual growth rate of 20%. More than 35% of
online casinos already accept Bitcoin as a payment method, and this figure continues to grow. The
only disadvantage of this method hides in the high volatility, which can affect the value of funds
during the transaction.
2. Fiat to crypto — quickly and painlessly
In the cryptocurrency environment there is a popular term “on-ramp”. In
simple terms, it is a platform or service that simplifies the process of converting fiat
currency (for example, euros, dollars, and even Brazilian real) into cryptocurrency. With
on-ramp, operators don’t need to understand blockchain technology or trading practices.
Why use fiat to buy cryptocurrency?
- Expand the audience to include anyone who prefers digital currencies for
transactions. - To offer low fees. Cryptocurrency transactions are more often than not accompanied
by lower fees compared to classic payment methods. - Perform instant transactions. Crypto transactions are processed faster than bank
transfers, which is especially relevant for international settlements. - Improve anonymity. A tokenized transaction offers a high level of privacy.
- Improve security. The blockchain technology used offers a high degree of protection
against fraudulent schemes. - Offer regulatory flexibility. Some jurisdictions have more lenient regulations on
crypto, giving operators the freedom to do business. - Emphasize brand uniqueness. Today, offering cryptocurrency payment options can set a
gambling platform apart from its competitors.
Keep a low starting point for financial opportunities with
cryptocurrencies, as it is no longer a trend, but a necessary step into the future.
3. E-Wallets — simplifies payments, saves time
The most popular and universal method of payment in casinos and sportsbooks is still an
e-wallet. Neteller, Skrill, Payz services can make instant and secure transactions without
customers directly disclosing their bank details.
Why are E-Wallets a must-have in the current realities?
- Speed of transaction. Processing that is unmatched by traditional
banking methods. - Ease of use.E-wallets not only keep your funds safe, but are also easily
linked to your bank account or card. You can manage your finances in one place-
literally in one click. - Global coverage.Most e-wallets work all over the world. It does not
matter what region the user is bound to. Vacation, business trip, relocation
will not affect payments through an e-wallet.
The top E-Wallets payment services include
- Neteller — maximum confidence in confidentiality.
- Skrill — simple integration and high level of security, support for deposits
and withdrawals in 40 currencies. - Payz — support for multiple currencies with advanced anti-fraud technology.
- PayPal with instant transactions, widely used in the US and Europe.
Haven’t used this convenient tool yet? SoftGamings recommends
you to join the ranks of those who have already appreciated the advantages of
e-wallets!
4. Credit and debit cards are still relevant
The era of rapid development of technology and the emergence
of many alternative payment methods does not write off credit and debit cards Visa
and Mastercard. They continue to confidently occupy their niche in the world of
online casinos and sportsbooks. Their ease and habitual use remains an advantage for
many customers.
- Habit and convenience. Depositing at an online casino is no
different from any other online transaction, making the process just as
familiar and thus as comfortable as possible. - Accessibility from anywhere in the world. Almost all online
casinos accept Visa and Mastercard without exception. - Security. Credit cards usually have additional layers of
protection, such as two-factor authentication and fraud protection.
However, customers should be careful about
possible fees and withdrawal times, which can be significantly longer than
crypto transactions.
5. Bank transfers are changing the financial landscape
Fans of high stakes and grand betting love instant bank transfers. The financial
mechanism allows for the quick transfer of funds between bank accounts in just a
few seconds, regardless of the time of day or day of the week.
The instant transfer system was launched in Europe in 2017 as part of SEPA
Instant Credit Transfer.
Why should you turn to bank transfers?
- Security. It’s one of the most secure ways of transacting large
sums of money. - Zero intermediaries. The customer communicates directly with
their bank, which is more trustworthy than using third-party services. - High limits. Many sportsbooks and casinos offer generous deposit
and withdrawal limits just for bank transfer users.
Trustly, iDEAL and Interac are considered to be the leaders of fast deposits.
However, some changes await everyone in the European economic area in 2025:
- As of January 9, all banks must support instant transfers for all
customers. - Uniform fees for instant transfers will be equal to or lower than
standard fees. - Free IBAN validation is introduced to reduce errors within the system.
- By October 2025, instant transfers can be sent through all channels —
internet banking, mobile apps and branches
6. Open banking solution
Speed, security and convenience are the three tenets
on which the open banking solution is built. It enables direct transactions
from bank accounts without the need for third parties. The technology uses
APIs to create a secure connection between the user’s bank and the online
casino.
An open banking solution may interest you for the
following reasons:
- Fast transaction processing.
- Strong encryption and direct connection to banks. This
significantly reduces the risk of fraud and data leakage. - No need to share sensitive data. Casino transactions do not
involve cards or e-wallets. - No need to register a separate account. Intuitive payment
process does not force you to create additional logins.
Popular open banking 2025 solutions include:
- Trustly. A top solution in online gambling, especially in Europe.
Trustly allows you to deposit and withdraw money directly from your
bank accounts without the need for intermediaries. - Zimpler. Zimpler is the leader in Northern Europe. Zimpler allows
you to deposit directly from your bank account or link it to other
payment methods. - Klarna. Under the motto “Buy now — pay later” the solution offers
the Sofort instant banking function. This allows you to make direct
payments worldwide from your bank accounts to online casinos without
enabling third-party apps. - Brite. A new open banking player focused on real-time payments. It
is similar to Trustly, helping you make direct transfers from bank
accounts to casinos without lengthy and complicated procedures.
Take advantage of this trend by securing your finances!
7. Anonymous gambling. Prepaid cards and vouchers
In the quest for anonymity and independence of online financial data
from external influences, prepaid cards and vouchers are a smart choice.
The convenient method allows you to load funds onto a prepaid card or
purchase a voucher, which is used for future deposits at online casinos.
What makes prepaid cards better than other payment methods?
- Anonymity.Forget about being tied to a bank account or
credit card. - Security. Since the cards are prepaid, the customer will
not be able to spend more than they put on it. - Accessibility. Prepaid vouchers are easy to find in
stores and online.
The most popular internationally are Visa, American Express, Play+,
Neteller, Skrill and Getsby prepaid cards. Paysafecard is accepted in almost
all online casinos and sportsbooks. The Neosurf system, especially popular
in Europe, shows great potential.
The virtual prepaid AstroPay Card has won the love of the public in Latin
America, and EcoPayz offers anonymous transactions and convenient ways to
manage finances.
8.Mobile payments — more convenient than ever before
Thanks to digitalisation, mobile payment
systems have become an integral part of online casinos and
sportsbooks. The process of depositing funds using a smartphone has
become a revolution in the gambling industry.
Mobile payments deserve attention because:
- Convenience solves everything. With mobile payments,
you can bet on the go. - Speed is your advantage. Mobile payments are
processed instantly, allowing you to start playing without
waiting. - Security and anonymity.You are not required to
provide banking information, so personal data remains
protected.
The following mobile payment solutions are leading the way in 2025:
- Apple Pay — the choice of iPhone users with a high degree of
security and convenience. - Google Pay for Android devices, integrates with various
casino and sportsbook apps. - Boku is a super simple service. You top up by adding an
amount to your phone bill. - Zimpler — a solution with enhanced mobile payment security.
Findings
people lay at online casinos at least once a
year! By 2025, the number of active users could reach an
impressive 210 million.
With numbers like these, it’s no wonder that payment systems
are rapidly evolving to meet the growing demand.
The world of iGaming is not limited to
simple payment methods, having a vast array of options.
Looking for anonymity and speed – choose
cryptocurrencies. Simplicity and immediacy are important –
go for e-wallets and mobile payments. Choosing the best
payment method depends on your priorities.
If you need additional advice on choosing payment methods
for your casino, contact SoftGamings specialists. We’ll be
happy to talk about the best options to meet your business
goals.
