Keep Your Gaming Catalogue Fresh and Updated
For example, 3D slots and even VR games are slowly becoming more and more popular and sought after, and it is a matter of time when players will play only in casinos that host these types of games.
Offer Loyalty and Reload Bonuses
For example, loyalty bonus schemes reward players for every bet they place by giving them several loyalty points they can trade for rewards such as bonus cash, free spins, and others. Also, the more players bet, the faster they can climb up the multi-levelled bonus structure to more lucrative prizes. What’s more, the reload bonuses that give players some bonus cash and free spins for their recurring deposits are also useful in making existing players feel welcome and appreciated.
Understand Your Players and Their Needs
Personalising gaming content and focusing on the right customer segmentation and CRM have become the name of the game for the online casino industry, and the sooner you jump the bandwagon, the better.
Turn to Digital Marketing for Help
Also, frequent in-game notifications and newsletters can help keep the customers informed about the current bonuses and promotions at their disposal. Push-messages are particularly effective with casinos that have dedicated mobile apps and that target mobile casino players. When enabled, push messages won’t be considered spam and are less frowned upon when compared to SMS notifications.