Lucky Streak — the smiles of fortune in your online casino in 2021

Jan 11, 2021 Artyom Ustinov
Lucky Streak is an excellent example of a small tight-knit, and talented company not only competing with the gambling “titans” like NetEnt or Evolution Gaming but eventually succeeding.

Lucky Streak how it all began

A brand new gambling provider with an appealing name was founded in 2014 in Israel. The headquarters is in Tel-Aviv and the live studio (where all the streams take place) is in Lithuania. Over the years, the company has obtained gaming licences from the gambling jurisdictions of Curacao, Malta (MGA), UK(UKGC), Italy (AIM), Gibraltar and Denmark. The company obtains a Curacao license.Right from the start, the company turned its focus towards the best software quality possible. The team is scrupulous about the technology stack and the overall implementation. This provider always strives to provide the gamblers with the pleasant and exciting game experience. Lucky Streak is known for the professional dealers, high-definition video, helpful popups with hints, and the problem-free streams (both video and audio are nice and smooth). The 1,000-square-metre studio based in Riga, Latvia, is the place from where all these live games are broadcast to casino operators around the world 24/7. The brand also boasts a 99.9% uptime that ensures an optimal playing experience, a feat not many providers have accomplished. 
Besides that, Lucky Streak pays great attention to the game experience personalization. Every gambler choosing Lucky Streak can’t but notice how convenient and pleasant gambling sessions are. The provider’s soft stays in tune with the gamblers preferences and habits. E.g. the games and the dealers the gambler chooses more frequently will have higher priority and will be shown first. All of these “tricks” help Lucky Streak to build up its customer base. This provider has a decent number of the returning gamblers.Starting from 2016 Lucky Streak is a part of the most influential events in the gambling industry including ICE and LAC.

Owner, capitalization, and revenue

Lucky Streak is a relatively small private provider having a few dozens of employees. But the company’s CEO Ady Totah is not a newcomer to a gambling world. Before Lucky Streak he was a part of Vivo Gaming.Despite the fact Lucky Streak isn’t listed on the stock market it remains commercially-viable. The provider’s revenue is about $2,4 mln.

Key moments

  • A perfectly implemented localization including not only interface and dealers speaking different languages but also the currency adjustment, including crypto coins and all other types of virtual currencies.
  • The system records the gambler’s preferences and adapts the whole game experience to meet the player’s requirements and expectations.
  • Lucky Streak is one of a few modern live casino providers offering gamification elements including special awards for the gamblers.
  • Multilingual dealers. Twelve languages in total. Many of them speak not only English but also Russian and Turkish. There are also Italian, Swedish, and Spanish speaking dealers.
  • Lucky Streak’s platform automatically identifies the gambler’s type of device and adjusts the stream properly.
  • The outdated screen resolution 4:3 is replaced by 16:9.
  • You can add all of the Lucky Streak’s games at once using the quick seamless integration.

Products and services

As a “rising talent”, Lucky Streak doesn’t have a super strong portfolio like Playtech or Microgaming. However, the list of solutions created by Lucky Streak includes all of the most popular and appreciated table games that will definitely satisfy even the most demanding audience.

Live Blackjack

A classic 7 seat blackjack. The dealer stands on “all 17’s”. Basically, anyone who played blackjack at least once will feel comfortable and enjoy the game.The other special features include the “insurance” offered, double downs on any two cards, “bet behind” and two “side bets” options.
Live Blackjack - Lucky Streak1 - SoftgamingsBlackjack - Lucky Streak - Softgamings

Live Roulette

Lucky Streak’s European roulette is complemented by a helpful statistics like “hot”, “cold”, and most recent numbers. You can change a regular mode to a “closeup” with a single tap (and vice versa). The spinning wheel is recorded from the different angles so even the most suspicious gamblers will be happy.The dealers are polite and super nice. They’re always ready to answer any questions or just chat with the player.
Live Roulette - Lucky Streak - SoftgamingsLive Roulette - Lucky Streak1 - Softgamings

Live Baccarat

A classic Punto Banco with the payouts 0,95 to 1 (banker), 1 to 1 (player), and 8 to 1 (tie). Various side bets make the game even more exciting. E.g. the “perfect pair” has a 25 to 1 payout, the player (or banker) pair is 11 to 1.Overall, the game has 6 “side bet” options: banker/player pair, big/small, and perfect pair/either pair.
Live Baccarat - lucky streak - Softgamings1

Other games

Lucky Streak’s main forte is developing live casino solutions. However, the company’s portfolio has several “instant win” games including fixed odds, slots, and video games. A nice addition to the main portfolio. The operator can install any of those games alongside with the live casino solutions. Just order the “Live Casino Bundle” by Softgamings and your casino will be ready to offer the players not only Lucky Streak’s solutions but also games developed by NetEnt, Vivo Gaming, Ezugi, Evolution Gaming and other top gambling providers. “Live Casino Bundle” by Softgamings is easy, fast, and super profitable. Don’t miss the chance to make your business even more successful!
Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 10 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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