
- 1. Legalization of online gambling. Colombia, Argentina, and Brazil are rapidly introducing new laws that not only regulate but also pave the way for the thriving of online gambling.
- 2. Increase in internet penetration. Brazil ranks first in the world for daily mobile device usage — averaging 5.3 hours per day. This creates favorable conditions for the development of online games and betting platforms. By the end of 2024, the number of internet users in the country is expected to reach a record 187.9 million.
- 3. Technological Innovations. The saturation of the iGaming industry with advanced technologies (blockchain, AI, and VR) makes gaming platforms safer, more convenient, and more attractive to users.